TrendHunter Magazine
August 16, 2007
Celeb Autographs From A Distance - LongPen Designed By Margaret Atwood
Beauty, another Canadian invention, and this time by a woman! Margaret Atwood invented the LongPen, a device that let’s celebrities and authors sign autographs for fans from the comfort of their homes. How is this possible? Through a videoscreen and an automated pen. Perfect for the celeb who doesn’t want to wreak havoc on the environment by supporting travel-related emissions. Now Leo DiCaprio doesn’t have to worry about unnecessary toxic emissions when he signs photos for his fans. Heck, he can even do it from the comfort of his jacuzzi on a tropical island provided he has internet access.
When author Margaret Atwood first conceptualized the LongPen™, she thought she was inventing the world's first long distance, real-time, real pen and ink autographing device operated over the Internet. It would democratize the book tour and eliminate stressful border and airport line-ups for authors. It would save publishers money on travel and increase the number of events bookstores could host. Plus it was green, diminishing greenhouse gas emissions from airplane travel. But the LongPen™ is much more than that: it is a revolutionary marketing and publicity machine that digitally captures everything that happens over the system for downloads, taking book-signing events beyond bricks and mortar into the virtual world of cyberspace. (unotchit)
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